PROFILE

Innovative Graphic Designer with a fresh perspective and a passion for creating eye-catching designs. I thrive in fast-paced environments, leveraging my strong organizational skills and creative instincts to deliver projects that exceed client expectations. Committed to pushing creative boundaries and staying ahead of design trends to drive engagement and satisfaction.

WORK EXPERIENCE

Riverside Partners Advertising, Hawthorne, NJ  |  November 2023 - Present

Graphic Designer

• Juggle multiple projects while consistently meeting tight deadlines.

• Prepare production work from start to finish, including conceptual designs for billboards, e-blasts, web banners & website slides.

• Collaborate with clients to incorporate feedback and refine designs, ensuring their vision comes to life.

• Stay updated on brand co-op advertising rules and design standards to maintain compliance.

Forrest & Blake Advertising  |  FBDigital.net, Edison, NJ  |  March 2012 - September 2023

Art Director

• Responsible for developing concepts, implementing advertising campaigns, designing and had creative freedom to adjust the work as needed to match client standards.

• Designed all new business pitches, monthly web page banners, social media posts, digital advertisements, logo design, mailers, billboards, brochures, stantions, hang tags and posters successfully building the client base.

• Maintained brand standards while pushing creative innovation.

• Screened, interviewed, and trained new artists.

• Instrumental in the transition from a predominantly 100% print-based media approach to a 80% digital presence and 20% remaining in print format.

• Implemented a remote work system to track daily jobs and artists time when agency went 100% remote.

• Provided tech support for Mac workstations, enhancing team productivity and efficiency.

• Managed and organized all client work into easy filing system.

• Supervised Art Department staff of 4-6 employees. 

Miller Advertising, Manhattan, NY  |  May 2002 - March 2012

Art Director

• Developed concepts, implementing advertising campaigns, designing and laying out ads. 

• Designed all new business pitches, advertisements, mailers, billboards, brochures, signs and posters successfully building the client base.

• Created storyboards for cable television commercials. Learned the finer points of writing and designing story boards from production managers and other media professionals.

• Assisted in new business presentations resulting in multiple new accounts generating in excess of $2,000,000 in revenues.

• Acted as liaison with printing companies concerning color specs, paper stock, pricing quotes and estimates.

• Provided system support for departmental Mac workstations, including wiring and set-up, and ensuring adequate storage and back-up.

• Screened, interviewed, and hired all department artists.

• Supervised Art Department staff of 5-8 employees.

EDUCATION

Middlesex County College, Edison, NJ

Marketing Art & Design & Advertising Design Concepts

SKILLS

• Adobe Creative Suite: InDesign, Illustrator, Photoshop and Acrobat

• Additional Software: QuarkXPress, Microsoft Word and Power Point

• Creative Problem Solver: Strong ability to innovate and adapt designs to meet client needs

• Team Leadership: Experience supervising and mentoring creative teams